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Holy Water Festival ——the Inheritance?and?Development of Cultural Brand in Wudalianchi Global GeoparkRelease date:2016-06-09

Volcanoes and mineral springs are the rare natural resources of Wudalianchi Global Geopark and the core value of geological heritages. The mineral spring water of Wudalianchi is formed by volcanic eruption and called as Holy Water because it can treat many diseases, therefore the Holy Water Festival has gradually formed. This festival is not only an annual significant grand ceremony but an important cultural brand for Wudalianchi Global Geopark. On June 7th, the 33th Holy Water Festival of Wudalianchi Global Geopark was grandly opened and launching a big opening celebration, a dragon boat racing, an evening of entertainment, Weifeng drum dance and other local folk performance. Tourists from all over the country and local residents gathered to celebrated this large folk festival. The International Round-Volcanoes Half-marathon 2016 has been held during Holy Water Festival. About 2000 athletes, from Russia, America, China and other countries, participated in the race. This race has made the model of Internet plus Sports plus Tourism come true and widely publicized the local cultural brand. Moreover, the large myth song and dance drama, Holy Water and Mountains with Everlasting Love of Five Lotus Flowers, has first performed in Wudalianchi during the Holy Water Festival. The creative source of this stage play is from local folk culture, myths and legends. Tourists from all over the country and local residents gathered to celebrated this large folk festival. During the Holy Water Festival, the large myth song and dance drama, Holy Water and Mountains with Everlasting Love of Five Lotus Flowers, was adopted naked-eye three-dimensional display method and fog screen technology and first performed publicly in Wudalianchi. The creative source of this stage play is from local folk culture, myths and legends. And the Five Lotus Flowers is the first musical drama promotion for series of Holy Water and Mountains with Everlasting Love. The International Round-Volcanoes Half-marathon 2016 was held during Holy Water Festival. About 2000 athletes, from Russia, America, China and other countries, participated in the race, and the racing track covered many famous attractions of Wudalianchi Global Geopark. The athletes were able to sightseeing the beautiful landscapes which are recognized as Volcanoes Museum. Moreover, this race has made the model of Internet plus Sports plus Tourism come true and further enhanced the value of tourism resources. Holy Water Festival has hundreds years history and originates from a folk story called “reindeer indicating water” and it is also a folk customs of various nationalities of Northern China. The mineral spring water of Wudalianchi enjoy the title of Magical Spring and Holy Water. Historically, after the people found the mineral springs, every year before the festival, people from Oroqen, Ewenki, Manchu and Han nationalities all happily gathered to celebrated this godsent holy water and held activities for celebration. Therefore, the Wudalianchi Volcanic Holy Water Festival has gradually formed.
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